By working out the strategy of marketing program EMGoldex, the company took the best decisions checked up by time and has united them in the marketing program.
The program provides the clients of the Internet – shop to receive an unlimited income in the long-term period for advertising of selling production.
The purpose of creation of the program:
For the company — to expand a commodity market of a selling production.
For clients — to receive a payment for professional advertising, extended worlwide and to participate in distribution of profits of the Internet shop.
Principles
Marketing program EMGoldex is designed to assist only those who have a desire to promote the company’s products over the Internet – shop in the world market and to receive credit bonuses from the company for advertising and attraction of new customers. An indispensable condition is that the marketing reward in the form of credit bonuses received for promotional activities and attraction of new customers, can only be used to purchase an investment gold bullion on account of execution of customer orders.
Business – model of marketing program Goldex consists of two tables of orders:
1. The preliminary table of orders.
2. The main table of orders.
The preliminary table of orders is designed to pass the buyer’s order to the Main table of orders.
The main table of orders is designed to get credit bonuses for the payment of the buyer’s order. For the full execution of the order, the buyer must pass a minimum of two cycles of the main table.
Orders with a payment of € 150 are placed on the preliminary table of orders.
Orders with a payment of 540 € are placed on the main table of orders
Concept of operations of the table of orders
Table of orders consists of four levels, which includes 15 orders of the buyers. The levels are arranged from top to bottom. Placement of customer orders is from left to right, also taking into consideration the recommendations made.
1st level – 8 orders;
2nd level – 4 orders;
3rd level – 2 orders;
4th level – 1 order.
All incoming customer orders are placed on the first level.
Once the first-level of the table of orders is filled with the customer orders, the table splits into two symmetric tables of orders. The order of the buyer moves down to the second level. At the first level of two new tables of orders 8 new empty places are formed for new customer orders.
As soon as the first level of table of orders fills up with 8 more new orders, the buyer’s order moves down to level 3, and again there is a division of the table of orders into two symmetrical tables. Then, the new filling of the first level with 8 orders, the Order of the buyer passes to 4th level.
At the following division of a table, to the order of the buyer Credit bonuses are charged and the Order of the buyer automatically passes:
-From the Preliminary table – to the first cycle of the Main table;
-From the Main table – to the second cycle and upon termination of the second cycle, again there is a charge of Credit bonuses.
On these Credit bonuses bars of investment gold are bought.
Preliminary table of orders
Roles for making an order for buying a set of investment gold bars using pre-registration of the order.
1. The client has the opportunity to pre-register the purchase order for sets of investment gold bars with a minimum amount of 7,000 euros.
2. When client makes a pre-registration, it is recorded on the preliminary accounting list and placed on the Preliminary table of orders.
3. All pre-registrations are placed on the first top level of the Preliminary order table, which has 8 free slots.
4. All pre-registrations are placed to the Preliminary order table by using activation coupons, company does not take the responsibility for clients exposing activation coupon data to third parties.
5. Client takes full responsibility for any possible loss and other consequences that may occur by providing coupon data to third parties.
6. Pre-registration order is placed strictly to superior sponsor’s table.
7. If superior sponsor’s order is located on the Main order table, when placing a pre-registration to the Preliminary order table, it is necessary to specify the direction for placing the order by providing registration ID of the customer, to who’s Preliminary order table this registration should be placed to and confirm that.
8. In order to get the reward pre-registration should pass 4 levels of Preliminary order table with the structure they built, having at least two directly invited qualified online store clients on any level.
9. The reward for completing the Preliminary table is after 7 days have passed and only when payments from all customers placed at this table are received.
10. In order to get the reward it is necessary to pass the identity confirmation procedure (verification) by uploading a copy of your passport and a copy of a document confirming your address using Profile/My Documents section.
Qualification for Preliminary order table is
1. At least Two pre-registrations placed to the Preliminary table.
2. At least Two orders placed to the Main order table.
3. One pre-registration placed to Preliminary table and One order placed to the Main order table.
4. Qualifying conditions are introduced only for those clients who have registered starting with 15.06.2013 00:00. After 90 days, these conditions are introduced for all pre-registrations to the Preliminary table.
5. After Registration has completed the Preliminary table, order for buying set investment gold bars is formed and placed to the Main list and automatically to the Main order table to superior sponsor’s table. Registrations passed from Preliminary to Main order table cannot be canceled.
6. Pre-registration is intended only for placing an order to the Main order table.
Bonus rewards on the Preliminary table.
1. For completing Preliminary table, forming the order and placing it to the Main table, Client gets bonus reward if it has at least two customers invited to the Main table or at least two pre-registrations placed to the Preliminary table. Qualification for getting the bonus reward can be done on any level.
2. The Reward is 1040 credit bonuses, 7% of which is charged as a fee for processing the order, 540 credit bonuses – for placing order to the Main table. The amount left is automatically used to buy gold, that the customer can later sell back to the company.
3. If a customer with a Pre-registration is completing 4 levels of Preliminary table without having invited clients or having invited only one client, its registration is eliminated from the marketing program and it gets refunded with the amount spent on the registration of EUR 150 which is credited to the internal euro account. Its superior sponsor keeps the qualification for the Preliminary table and it is given the opportunity to move to the Main order table.
Client who has left the Marketing program has 5 options.
1. Buy a coupon for Pre-registration and place it to the Preliminary table, according to the initial registration, with the same sponsor.
2. Buy a coupon, make a new registration and place it to the Preliminary order table with the new sponsor.
3. Make an additional payment of 400 euros and place the order to the Main table.
4. Make a purchase of gold with total amount of 150 EUR.
5. Withdraw funds to its personal bank account.
Registration cancellation right.
1. Incorrect placement is considered to be within 24 hours and may be corrected by the company.
2. Cancellation of a Pre-registration is made within 72 hours after the moment of registration. After this period, all monies are transferred to the fund of rewards and incentives and are non-refundable.
3. If, within 72 hours from the time of pre-registration on the table, the client makes a statement on the complete cancelation of the order and its order is on the second, third or fourth level, he pays a fee for technical changes of returning the tables to their original positions at a rate of 80 euros. (Two technical coupons 40 euros each)
4. For registration cancellations within prescribed time of 72 hours the registration is removed from the Preliminary table and eliminated from the Marketing program without recovery option.
5. Customer data is blocked from receiving a reward for 180 days.
6. Funds are credited to customer’s internal account and can only be used for withdraw to its personal bank account.
7. Customer has the right to make a new registration only after 180 days.
The minimum condition for reception of credit bonuses:
The buyer, the Owner of the order should involve two new orders for the Main table of orders. These involved orders will be considered at all subsequent cycles.
The order of the buyer, for its full execution, should pass a minimum of two cycles of the Main table of orders. For this purpose the Buyer should involve two new Orders on the Main table, being at the first or second level of the first cycle of the Main table.
If this condition is done then upon termination of each cycle, to the order of the buyer bonus compensation at a rate of 3500 credit bonuses is charged, from which 245 credit bonuses (7 %) as gathering for order processing is subtracted. On the remained 3255 credit bonuses bars of investment gold are bought.
On termination of the Order, the Buyer can issue a new Order or prolong an action of the previous one, by reinvesting 540 credit bonuses. Participation of the Buyer in marketing program Goldex proceeds, earlier involved orders are considered at the subsequent charge of credit bonuses.
Special conditions for charging of credit bonuses to the Main table of orders
Special conditions of charging of credit bonuses operate in case the Buyer hasn’t involved two new Orders on the Main table, being at the first or second level of the first cycle of the Main table.
To the order of the buyer credit bonuses are charged depending on the level where the Order is at the moment of receipt of a minimum of two involved Orders, which are considered at each cycle of the Main table.
Quantity of credit bonuses charged for one of two qualifying orders:
1. The order of the buyer at 1 or 2 level – 1750 credit bonuses
2. The order of the buyer at 3 level – 1250 credit bonuses
3. The order of the buyer at 4 level – 750 credit bonuses
One involved Order at any level or none involved Orders of the Buyer on the Main table, don’t grant the right to the Order of the buyer for compensation reception. This cycle isn’t considered as the execution of order. Credit bonuses are not charged.
The Buyer’s order automatically goes to the cycle beginning until the marketing condition of involving at least two orders will be done. The Buyer’s order returns to the beginning position and starts the movement again to get the reward. The involved Order is saved for the second cycle.
If the Owner of the order involves new orders in the second cycle of the Main table, the Order obtains a reward according to its arrangement on the Main table in this cycle.
In the second cycle of the Main table bonus compensation will be defined taking into account the results of the first cycle.
If the Buyer being at the 1st or 2nd and 4th level in the first cycle involves two new orders, then it is enough for the Buyer being at the 1st or 2nd level in the second cycle to involve one new order to pass the second cycle and get a maximum reward for the second cycle with two orders involved at the 1st and 2nd level for two cycles.
If two orders were involved at the 3rd and 4th level in the first cycle, then it is necessary for the Buyer to involve two new orders at the 1st or 2nd level in the second cycle to pass the second cycle and get a maximum reward with two orders involved being at the 1st and 2nd level.
If to the order of the buyer maximum compensation isn’t charged after passage of two cycles of the Main table, the Owner of the order has the right to finish the Order at the expense of money resources to the full sum of execution of the order and to receive bars of investment gold or to receive already available bars from storehouse or to sell them back to the company. The order will be considered as finished. The buyer can issue a new order by reinvesting 540 credit bonuses for 2 more cycles.
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